April 2010 Archives

The Economist's special report on innovation in emerging markets mentions The Power of Pull:

A second business model takes an equally contrarian approach to production. John Hagel and John Seely Brown, who run Deloitte's Centre for Edge Innovation, argue that Western companies have spent the past century perfecting "push" models of production that allocate resources to areas of expected demand. But in emerging markets, particularly those where the Chinese have a strong influence, a very different "pull" model often prevails, designed to help companies mobilise resources when the need arises. Hong Kong's Li & Fung or China's Chingquing Lifan Group can use their huge supply chains to produce fashion items or motorcycles in response to demand. Taiwan's Quanta and Compel can produce cheap computers and digital cameras for a fashion-conscious digital marketplace.

These pull models fundamentally change the nature of companies. Instead of fixed armies looking for opportunities, firms become loose networks that are forever reconfiguring themselves in response to a rapidly shifting landscape. Such models are not peculiar to emerging markets: Dell builds computers to its Western customers' specifications, and Western management gurus have been advocating networks for decades. But according to Messrs Hagel and Seely Brown they are far more widespread in emerging countries.

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NPR's KQED will be broadcasting my interview regarding The Power of Pull on Moira Gunn's Tech Nation radio show five times this weekend: from 7-8am on Saturday and Sunday, and also from 2-3pm on Saturday and Sunday (it will also be re-broadcast on KQED a fifth time at 10pm on Sunday) - all of these times are Pacific Time and the shows are live-streamed on the Internet as well as available over the air on the radio. I believe these times apply to other NPR radio affiliates across the country as well, but if you're outside the Bay area please check local listings just in case. The program will then be available in podcast form on www.technation.com

To access live-streaming on the web, go to www.npr.org and click on "listen", the drop down will say "NPR 24 hour Program Stream" and you'll be able to listen to the program there.

What can extreme surfing and World of Warcraft teach the enterprise? Independent Co-Chairman of the Deloitte Center for the Edge and former Xerox PARC Chief Scientist John Seely Brown holds them as examples of the power of frequent benchmarking and full industry info-share. He also uses them to show how the core ecosystem can be made stronger by sharing knowledge gathered from learning on the edge. In addition, Seely Brown touches upon his theory of a monumental economic shift from a push to a pull economy as outlaid in his 2010 book, The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion.

More info >>


Today, our latest book--The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion sees the light of day. Thanks to my co-authors JSB and Lang Davison!

Details >>

This event is being webcast live starting at 12:40 p.m. Click on the image below to watch.

NOTE: RealPlayer plug-in is required.


John Hagel


John Hagel

Co-Chairman, Deloitte Center for the Edge and

Co-Author, The Power of Pull

Tuesday, April 13

12:30 PM

Wells Fargo Room

edge party


WHEN: Monday April 12th, 2010
LOCATION: The Slate, in the east Chelsea/west Flatiron area of Manhattan
(54 West 21st Street, NYC 10010)
TIME: 10pm to 1am

ADMISSION is FREE >> [RSVP by email]

We're throwing an "Edge Party" in New York to celebrate the publication of our new book, The Power of Pull by JSB, John Hagel and Lang Davison. It's going to be a very casual event - an opportunity to re-connect with old friends and connect with new ones. There'll be surfing videos, music, drinks and great conversation among a really interesting group of people - edgerati, we call them.  We hope to see you there. Feel free to bring your friends.

If you are planning to come, please RSVP by emailing edgeparty@edgeperspectives.com [tell us your name and the number of guests in your party].

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